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IT Strategy Planning

The aim of this course is to familiarize participants with the fundamentals of IT management planning and the value that it delivers to business.

The course is focused on particular aspects of IT management and assessment methodology as well as the effective planning process optimization in the IT field. Students also need to understand the framework for data protection as part of the IT strategy planning. The course focuses on the relationship between global and information strategy along with the phases of strategy formulation and implementation and ensuring data security in the implementation. It also explains major strategical IT issues and trends.

Planning and Development of HR

The aim of this course is to familiarize students with the process and specifics of Planning and Development of HR. Students will examine the process, goals and strategy for securing human resources, they will be able to identify the key resources in all areas of operations. The center of attention for HR Management is the most important factor for securing qualified and satisfied specialists and staff. Participants will learn to identify the training needs of employees and use the latest approaches in human resource development. Performance management completes the curriculum of the course. After completing the course the students will get comprehensive and current knowledge from the field.

Human Resource Management

Human capital is one of the most important components of every organization and it reflects the quality of the organization’s management. Satisfied, effective and motivated employees represent one of the key factors of a successful HR management of an organization.

The course introduces students to the many areas where human resource management is present. After a brief introduction to the origins and definitions of HRM, the focus is on recruitment and selection methods and procedures. Then the students continue their studies in the area of adaptation and integration stages of HRM including training, education and potential career development of an employee.

The next part of the course deals with appraising and rewarding performance, which is essential for long-term HR planning. The core stages of the HR process are concluded with issues of resignation, retirement and succession planning.

The course deals also with the very current topic of working in teams, the pros and cons and practical case studies for making the teamwork effective. Students learn about different personality types and their interaction in a team, and how this interaction can be beneficial for the outcome of the teamwork.

In the course the students will acquire both theoretical and practical knowledge of HR skills and processes that will allow them to use them in their own personnel and management practice.

Financial Markets and Investments

The course aims to familiarize participants with the principles and functioning of financial markets and the issuance of trading securities. Students will gain information about stock, bond, money, capital markets, stock exchanges, and OTC organizations. They are introduced to concepts such as risk, return, financial markets' efficiency, and more, crucial in informed strategy-planning and decision-making. Upon completion, the participants will have deepened their knowledge of operations in financial markets.

Risk Management

The Risk Management Course introduces participants to the many different types of risk that an organization faces, as well as the concepts of managing financial and non-financial risks. Students will learn the methods of management, measurement, and control of these risks. The whole process of identification, analysis, response along with risk control and culture is addressed in the course of the class.

Students will become familiar with risk concepts such as applied to credit, liquidity and interest rate risk. Students will learn the importance of capital adequacy, with the nature and components of market risk, operational risk and credit analysis.

Risk Management

The Risk Management Course introduces participants to the many different types of risk that an organization faces, as well as the concepts of managing financial and non-financial risks. Students will learn the methods of management, measurement, and control of these risks. The whole process of identification, analysis, response along with risk control and culture is addressed in the course of the class.

Students will become familiar with risk concepts such as applied to credit, liquidity and interest rate risk. Students will learn the importance of capital adequacy, with the nature and components of market risk, operational risk and credit analysis.

Risk Management

The Risk Management Course aims to expose students to the complex and wide spectrum of risks that people and organizations must manage in today's fast-changing global world, as well as risk management's core concepts, frameworks, and techniques.
Students will learn the methods of management, measurement, and control of these risks. The whole process of identification, assessment, analysis, and response, along with risk control, governance, and culture and risk assurance is covered in the course of the class.

Digital Marketing

Digital marketing includes managing different forms of online company presence. 

The aim of this course is to provide students with up to date knowledge of internet marketing strategy using the SEO and SEM tools, content and affiliate marketing, social media and e-mail marketing. Upon successful completion of this course, students will be able to identify ways to address specific problems and model situations in their managerial practice. They will learn how to plan and implement a corporate strategy that is related to both points of view from the financial and strategic aspects of internet marketing.

E-Commerce

The aim of the E-Commerce course is to familiarize participants with the issues of marketing strategy and trade through the internet, the development of the internet environment, its specific aspects and factors that influence the overall development and business support of existing businesses that are in the market.

Upon successful completion of the course, students will be able to compare their assumptions to their conclusions, to identify ways of addressing specific problems, and model situations in managerial decision-making processes, and to plan the corporate strategy of a company in the areas of trade and internet-based promotion.

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