Business leaders in the Greater Bay Area of Hong Kong, Guangdong, and Macau face competitive pressures for ensuring future recruitment to meet global competitiveness goals, just as any other region in the world. The study is an exploration of business leaders’ perspectives of the required skills identified by recruiters that tertiary institutions can consider in designing their curriculum.

Gender has been found to have a significant impact on why people accept new technologies. Despite the critical role of gender in social media adoption, no such studies have been undertaken among Ghanaian senior high school students. This research aimed to address this gap by analyzing students' perspectives on gender concerning social media adoption.

The third online conference under LIGS University, Digital Data-Driven Economy, celebrates its success with partner academic institution EDU Effective. Its students attended the event not only as listeners, but one also presented their argument.

The Digital Data-Driven Economy online conference took place at the end of June. It has left strong impressions not only among us but also among our students and other participants. Although the atmosphere was friendly, we managed to maintain the professional level of the large-format conference. Read the follow-up of the whole event and take a look at what happened this year.

In spite of the central role women play in the survival and resilience of families and communities, women participation and leadership are often ignored in humanitarian actions. It is commonly argued that “paying attention to gender issues may not be timely or practical on the ground”.

The title of the research involves the investigation of the factors that are capable of bringing about a greater level of satisfaction among students in Kazakhstan universities. The researcher had the intention of establishing and understanding the relationship between the independent variables of the research.

Competition in tertiary education is challenging and even more so in the current- and post-Covid-19 era. This has created a demand for greater efficiency in higher education institutions, particularly in post-graduate programs for MBA and DBA studies, which includes assessing customer (student) satisfaction that leads to retention rates.

The research knowledge on the marketplace has been largely dominated by business-to-consumer (B2C) marketing while business-to-business (B2B) marketing has received considerably less attention even as the B2B market significantly dwarfs the B2C market in sales.

The use of digital technologies in the marketplace continues to inspire diverse customer experiences. Consumers can now utilise the ubiquitous e-commerce platforms and the ever-increasing social media influence to critically spotlight a brand's products and services using consumer reviews and ratings.

The research paper is targeting to identify various environmental conditions impactful in the global marketing variable. The aspect of internationalization entails the adoption of practical measures, which enhance the success of the variable. Global marketing is the primary variable to enhance internationalization, and its success accounts for the success of the entire business.